Opportunity has been filled!
Learn more about this exciting opportunity
Unique Opportunity
Combine your content development and relationship building skills to approach the role with a strategic mentality in order to contribute positively and move CPAC forward into its next iteration.
Define This Role As Your Own
You can do this within a stable, well-funded organization where the entire team is passionate about the same things you are.
Critical Role
Overall objective is to enhance and increase awareness of CPAC as a station, as well as specific CPAC programming, through the development and implementation of a comprehensive publicity and promotions plan.
Manager, Communications and Marketing @ Cable Public Affairs Channel
Company: Cable Public Affairs Channel
Position: Manager,Communications and Marketing
Location: Ottawa, ON
CPAC, the Cable Public Affairs Channel, is Canada’s only privately-owned, commercial free, not for profit, bilingual licensed television service. Created in 1992 by a consortium of cable companies to preserve an independent editorial voice for Canada’s democratic process, CPAC provides a window on Parliament, politics and public affairs in Canada and around the world. Since 1992, the cable industry has invested more than $60 million in CPAC, and today CPAC programming is delivered by cable, satellite and wireless distributors to 10 million homes in Canada and worldwide via 24/7webcasting available on its website.
Skills & Experience
Strong Communication Skills
You are a bilingual, innovative and resilient individual
Experience
5 years of experience working in communications
Politics
Are well entrenched in the political space, whether it be professionally or personally
Articulate Communicator
You know how to effectively digest and classify information at a high-level and form clear and concise responses.
Communicating Strategic Content
Through a variety of media channels, including television, social media, earned media and more
Background
Familiar with operating in a politically charged environment with handling difficult situations that require political contemplation.
Summary of the Role
Reporting into the VP, Programming Operations andCommunications, the Manager/Sr. Manager,Communications and Marketing’s overall objective is to enhance and increase awareness of CPAC as a station, as well as specific CPAC programming, through the development and implementation of a comprehensive publicity and promotions plan.
Working closely with the VP & CEO, you will work to build out a social media and events strategy within this plan, as well as actively overseeing the implementation of CPAC’s external corporate and media communications strategies. Just as crucial will be your development of internal communications programs to inform and engage employees, including organizing town halls, electronic newsletters, employee announcements and engagement activities.
This is very much a relationship based role in that it will be integral to your success that you foster relationships with parliamentarians, media, influencers and stakeholders to support CPAC’s programming and communications campaigns with the goal of maximizing CPAC’s audience and media profile. It will be up to you to oversee the planning and implementation of CPAC sponsorships. You will manage media requests and monitor and identify issues relating to media reporting on CPAC’s programming and corporate brand. You will also evaluate and report on CPAC ratings and success of communications campaigns based on established performance metrics. In this leadership role, you will oversee the Translation team, Social Media and PromotionsCoordinator, Promotions Producer, and creative designers.